Webdesign Innovative Solutions for eCommerce

The e-commerce sites have the unfortunate habit of separating the appearance identity / entertainment from the functional aspect of a procurement service. Forget a little large dinosaurs such as Amazon, Ebay ... Today the best innovations are also in the mini-shopping Web who do not hesitate to develop unique interactive interfaces where pleasure purchase fits perfectly into the e-commerce world.

The online stores have enormous potential. The percentage of customers are still wary of this form of purchase becomes increasingly weak, the trend shows that e-commerce has a bright future. But the image of physical shops if your electronic platform is not friendly, the customers will avoid. Only sites practices can be effective and have a commercial success. The handling and use of the shop should be intuitive and easy, simple navigation structure for the customer quickly found his product.

By avoiding anecdotal gadgets that are not innovations which could distract the customer of the product, the visual impact of the latter should dominate that of any other component of the site. The product is the star, not merely an element integrated with the rest. In addition to the purchase, the opportunity to examine the product can be a decisive act. The customer wants to see pictures and all information related to the product. To compensate for the lack of touch, visualization functions must therefore be adapted and original.

For an online store, the interaction between design and function is very important because measurable. The challenge is to find the right balance and why the ego designers should not take precedence over the concept of traditional paramount: the customer is king.

Here are some examples of e-commerce sites which we may never have heard of but which by their approach to online commerce, can inspire and give good ideas for mounting or improve its own online store. For today, thanks to the democratization of the Internet and the development of open source solutions (CMS with complete and high-performance such as joomla, typo3, and e-commerce solutions ocscss, or VirtueMart OsCommerce ...), the doors online commerce are open to everyone, and even more to Webdesigners:)